--- title: News Coverage | Othot description: Read news coverage and articles about Othot and its predictive and prescriptive analytics software platform. ---   # News Coverage ## Read news coverage about Othot. For press inquiries, contact **[othotteam@othot.com](mailto:othotteam@othot.com)**. #### 2022 #### [Do Algorithms Really Contribute to Higher Education’s Crisis?](https://www.insidehighered.com/admissions/views/2022/01/24/algorithms-are-not-problem-admissions-opinion) Inside Higher Ed · January 24, 2022 Bob Massa and Bill Conley explain that algorithms were created by enrollment leaders to manage modern-day college admissions and to help make if financially possible for students to attend their institutions. [Read More](https://www.insidehighered.com/admissions/views/2022/01/24/algorithms-are-not-problem-admissions-opinion) #### 2021 #### [5 steps for using advanced analytics to transform students and schools](https://universitybusiness.com/5-steps-advanced-analytics-transform-students-colleges-universities/) University Business · June 9, 2021 It’s an honor to work with institutions of higher education. They have the honor and responsibility of expanding and transferring knowledge and awareness to individuals who are hungry to learn and grow intellectually. [Read More](https://universitybusiness.com/5-steps-advanced-analytics-transform-students-colleges-universities/) #### [Experts Share How Data Analytics Boosts College Student Recruitment](https://elearningindustry.com/experts-share-how-data-analytics-boosts-college-student-recruitment) eLearning Industry · May 24, 2021 College and tech leaders share advice on how they are using AI and data analytics combined with programmatic changes to deal with the expected decline in graduating high school seniors. [Read More](https://elearningindustry.com/experts-share-how-data-analytics-boosts-college-student-recruitment) #### [Othot Expands Student Success Offerings](https://campustechnology.com/articles/2021/05/19/othot-expands-student-success-offerings.aspx) Campus Technology · May 19, 2021 Data analytics company Othot has released Student Success Essential, a lower-cost version of its flagship Student Success Premier retention platform. [Read More](https://campustechnology.com/articles/2021/05/19/othot-expands-student-success-offerings.aspx) #### [Who'll get wet in the demographic hurricane that's headed toward colleges](https://www.chicagobusiness.com/opinion/wholl-get-wet-demographic-hurricane-thats-headed-toward-colleges) Crain's Chicago Business · March 22, 2021 Every school should be glued to information about their specific enrollment futures, as they may change dramatically and quickly. Then they should plan and prepare just like it’s an actual storm. In many ways, it kind of is. [Read More](https://www.chicagobusiness.com/opinion/wholl-get-wet-demographic-hurricane-thats-headed-toward-colleges) #### [Study Shows Probable Decline In Georgia’s Higher Education Enrollment](https://www.wabe.org/study-shows-probable-decline-in-higher-education-enrollment/) WABE · March 16, 2021 Lisa Rayam from NPR affiliate, WABE, interviewed Andy Hannah about potential enrollment declines at Georgia’s colleges. [Read More](https://www.wabe.org/study-shows-probable-decline-in-higher-education-enrollment/) #### [How higher education institutions can “future-proof” against the demographic cliff](https://higheredconnects.com/futureproofing-against-demographic-cliff/) Higher Ed Connects · March 2, 2021 Over the last decade or so, student demographics at institutions of higher education have been changing rapidly. [Read More](https://higheredconnects.com/futureproofing-against-demographic-cliff/) #### [Advanced analytics can help colleges weather the demographic storm front](https://www.ecampusnews.com/2021/03/03/advanced-analytics-can-help-colleges-weather-the-demographic-storm-front/) eCampusNews · March 1, 2021 By now, higher-education recruiters are probably well aware of the dire forecasts for student enrollment later this decade. [Read More](https://www.ecampusnews.com/2021/03/03/advanced-analytics-can-help-colleges-weather-the-demographic-storm-front/) #### [New Study Looks At School By School Enrollment Estimates, Declines](https://www.forbes.com/sites/dereknewton/2021/02/23/new-study-looks-at-school-by-school-enrollment-estimates-declines/?sh=3029ab9a5ae0) Forbes · February 23, 2021 In the knowable future, the pool of newly eligible college freshmen will shrink. That freshmen recession will start somewhere around 2026 and may continue for a decade or longer. That forecast is well known. [Read More](https://www.forbes.com/sites/dereknewton/2021/02/23/new-study-looks-at-school-by-school-enrollment-estimates-declines/?sh=3029ab9a5ae0) #### [How 3 colleges are preparing for a ‘demographic pothole’](https://universitybusiness.com/college-recruiters-admissions-enrollment-prepare-demographic-pothole/) University Business · January 21, 2021 College enrollment leaders have begun revamping their recruitment messages with experts predicting a significant decline in high school graduates beginning in 2025 and lasting more than a decade. [Read More](https://universitybusiness.com/college-recruiters-admissions-enrollment-prepare-demographic-pothole/) #### [15 Pittsburgh Tech Companies to Watch in 2021](https://nextpittsburgh.com/features/15-pittsburgh-tech-companies-to-watch-in-2021/3/) NEXTpittsburgh · January 4, 2021 Othot: a startup aimed at colleges and universities, helping them understand which students will succeed or struggle academically. [Read More](https://nextpittsburgh.com/features/15-pittsburgh-tech-companies-to-watch-in-2021/3/) #### 2020 #### [How Predictive Analytics Helps Improve Student Enrollment and Retention](https://www.ecampusnews.com/2020/12/17/how-predictive-analytics-helps-improve-student-enrollment-and-retention/) eCampusNews · December 17, 2020 The COVID-19 pandemic has only exacerbated the annual enrollment struggle colleges face--but predictive analytics could help. [Read More](https://www.ecampusnews.com/2020/12/17/how-predictive-analytics-helps-improve-student-enrollment-and-retention/) #### [How Two Small Colleges Actually Increased Freshmen Enrollments This Year](https://www.forbes.com/sites/dereknewton/2020/12/14/how-two-small-colleges-actually-increased-freshmen-enrollments-this-year/?sh=4c2768531008) Forbes · December 14, 2020 Florida Tech said they use the Othot data insight platform. And based on a [report the company released](https://www.othot.com/2020-higher-ed-enrollment-pulse-report) this week, Florida Tech’s success may not be an outlier. [Read More](https://www.forbes.com/sites/dereknewton/2020/12/14/how-two-small-colleges-actually-increased-freshmen-enrollments-this-year/?sh=4c2768531008) #### [Othot Introduces New Services for Universities to Navigate through Covid-19](https://www.bizjournals.com/pittsburgh/news/2020/09/16/othot-introduces-new-services-for-universities.html) Pittsburgh Business Times · September 16, 2020 “One of the things that we see is that institutions that have control over their data and analytics have been able to adjust to the pandemic a lot better." [Read More](https://www.bizjournals.com/pittsburgh/news/2020/09/16/othot-introduces-new-services-for-universities.html) #### [Securing AI and ML Projects](https://www.techcentral.ie/securing-ai-and-ml-projects/) TechCentral.ie · August 11, 2020 Focusing on business outcomes can help enterprises limit the data they collect to just what’s needed. [Read More](https://www.techcentral.ie/securing-ai-and-ml-projects/) #### [Othot Develops AI Software to Help Universities Predict Whether Students Will Succeed](https://nextpittsburgh.com/latest-news/othot-develops-ai-software-to-help-universities-predict-whether-students-will-succeed/) Next Pittsburgh · March 16, 2020 Focusing on business outcomes can help enterprises limit the data they collect to just what’s needed. [Read More](https://nextpittsburgh.com/latest-news/othot-develops-ai-software-to-help-universities-predict-whether-students-will-succeed/) #### 2019 #### [Andy Hannah, Othot - Pitchwerks #117](https://www.pitchwerks.com/podcast/andy-hannah-othot-pitchwerks-117) The Pitchwerks Podcast · January 16, 2019 This week, we’ve got one of those guests where it’s hard to figure out if we can - or should - cover everything he has done in his career. [Read More](https://www.pitchwerks.com/podcast/andy-hannah-othot-pitchwerks-117) #### 2018 #### [Better Data, Better Outcomes](https://bized.aacsb.edu/articles/2019/january/better-data-better-outcomes) BizEd · December 28, 2018 Colleges usually rely on marketing, alumni networks, and positive word-of-mouth to attract new students, but what if predictive analytics could do a better job of creating the perfect match between students and universities? [Read More](https://bized.aacsb.edu/articles/2019/january/better-data-better-outcomes) #### [NJIT Implements Advnaced Predictive and Prescriptive Analytics for Enrollment](https://njtechweekly.com/njit-implements-advanced-predictive-and-prescriptive-analytics-for-enrollment/) NJ Tech Weekly · April 2, 2018 New Jersey Institute of Technology (Newark), New Jersey’s public polytechnic university, has implemented new software to better design future classes and predict enrollment and scholarship needs. [Read More](https://njtechweekly.com/njit-implements-advanced-predictive-and-prescriptive-analytics-for-enrollment/) #### 2016 #### [Why This Company Has More Interns Than Employees — and it's Not About the Money](https://www.bizjournals.com/pittsburgh/news/2016/05/02/why-this-company-has-more-interns-than-employees.html) Pittsburgh Business Times · May 2, 2016 Starting in May and running through August, Othot LLC will have twice as many interns as employees as 11 college students are slated to join the cloud-based predictive analytics company. [Read More](https://www.bizjournals.com/pittsburgh/news/2016/05/02/why-this-company-has-more-interns-than-employees.html) #### [Colleges Using Big Data to Recruit New Students More Efficiently](https://www.wesa.fm/post/colleges-using-big-data-recruit-new-students-more-efficiently#stream/0) NPR WESA-FM · February 23, 2016 Imagine if companies knew the probability of turning someone into a customer – and keeping that customer. [Read More](https://www.wesa.fm/post/colleges-using-big-data-recruit-new-students-more-efficiently#stream/0) #### [Othot Founders Interviewed on TechVibe Radio](http://recordings.talkshoe.com/TC-36639/TS-1056727.mp3) Pittsburgh Technology Council · February 19, 2016 Andy Hannah and John Abbatico talked to Pittsburgh Tech Council’s Audrey Russo and Jonathan Kersting of TechVibe Radio about data, analytics, higher education, and the origins of Othot. [Download](http://recordings.talkshoe.com/TC-36639/TS-1056727.mp3) #### [Predicting Success in Big-Data Space](https://www.bizjournals.com/pittsburgh/print-edition/2016/01/15/predicting-success-in-big-data-space.html) Pittsburgh Business Times · January 15, 2016 Andrew Hannah has embarked on a new direction with startup, Othot, a cloud-based predictive analytics company. Initially targeting higher education, its first product predicts the likelihood that a prospect will turn into a customer. [Read More](https://www.bizjournals.com/pittsburgh/print-edition/2016/01/15/predicting-success-in-big-data-space.html) #### [Othot, With a Focus on Predictive Analytics, Gets Strategic Investment](https://nextpittsburgh.com/business-tech-news/othot-wants-to-help-businesses-use-data-better/l) Pittsburgh Business Times · January 7, 2016 Big data can be a powerful tool. And while many companies scramble to collect data with hopes of mining it for key information, most lack the means to interpret and parse the data — or to use it to make decisions for the future. [Read More](https://nextpittsburgh.com/business-tech-news/othot-wants-to-help-businesses-use-data-better/) [Go to Top ](https://www.othot.com/about-us/news-coverage#top)