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Test-Optional: Who Needs Test Scores?

By Zach Varga | October 14, 2020

Test-optional admissions is not a new discussion in higher ed. According to FairTest, the list of colleges going test-optional for admissions is growing. Higher ed institutions have cited several reasons why they do and don’t use test scores for admissions and merit aid [...]

What is Vaporware? And How to Find Out if It’s What You’re Being Sold

By Nathan Turner | May 18, 2020

"If it sounds too good to be true, it probably is." You’ve found the perfect software solution for your institution. It does everything (and more) and solves your problems. But does it? It could be vaporware. Vaporware is something that I learned about when I was Director of [...]

The Time to Use Data

By Fred Weiss | April 13, 2020

Welcome to the first in a series of blog posts that we hope will give you advice and counsel as to how higher ed institutions manage their way through - and out of - the coronavirus pandemic. I’m a believer that what we’re experiencing today is NOT the new normal, and that what [...]

What’s new in the 3.1 Release of the Othot Platform

By Bob DiMaggio | March 5, 2020

Many of our partners have told us that to meet all of their enrollment objectives, they need to make tough decisions on which students to admit. Who they admit ultimately determines not only enrollment totals, but also the shape of their class and the financial stability of the [...]

NACAC Code of Ethics Changes: Thinking About “Melt” During a Pittsburgh Winter

By Andy Hannah | March 4, 2020

In Pittsburgh, and I am sure in other parts of the Northeast, our road crews actually “paint” the roads with salt to prepare for the snow. Because the salt melts the snow, this preparation prevents accidents and reduces delays in commutes. In a similar way, we need to prepare [...]

What does Advanced Analytics have to do with Student Success?

By Traci Roble | January 14, 2020

It’s not surprising that enrollment isn't the only problem for colleges and universities. Student success, inclusive of graduating on time with manageable debt and achieving positive post-graduate outcomes, is more and more a focal point of higher education institutions as [...]

What is the Most Dynamic and (un)Predictable Industry in America?

By Andy Hannah | December 18, 2019

Accurate predictions in stable industries are relatively easy. In Pittsburgh, home of Heinz, I bet we can predict the sale of ketchup “bottles” with high accuracy. The demand of Ketchup, like the demand of hot dogs, hamburgers, and French fries remains relatively stable, i.e., [...]

What Could Have Been with Predictive and Prescriptive Analytics

By Chris Rose | December 13, 2019

In our last post, we talked about how insights derived from data are the missing ingredient for prioritizing enrollment management initiatives and identifying students to recruit. But how do you put everything together to create an enrollment strategy that makes sense for your [...]
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