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Changing the Game in Strategic Enrollment

By Dave Babst | October 25, 2019

Othot’s Second Annual Partner Experience and Innovation Summit The people crazy enough to think they can change the world are the ones that do. Steve Jobs Othot’s Second Annual Partner Experience and Innovation Summit welcomed attendees from colleges and universities across [...]

Customer Impact Series: Evaluating Name Buys and Sources

By Zach Varga | June 1, 2018

For the fourth and final installment in our impact series, I’d like to provide an example of how we are helping a key customer determine the quality of their name buys and the effectiveness of their sources. We’ve already reviewed examples of how we helped institutions [...]

Getting a Bigger Return on List Buys

By Claire Juozitis | May 30, 2017

Over the past two decades, buying student names from the ACT, College Board, and other sources has become the standard for enrollment professionals under pressure to meet enrollment targets and find best-fit students. After all, competition for students is fierce and prospective [...]