Creating a Mission-Driven Financial Aid Strategy

webinar mission financial aid strategy

Learn more about the importance of keeping the mission in mind when it comes to Financial Aid — enroll the right class and use tuition guidance for individual students. Andy Hannah, Cofounder and President of Othot, Dale Seipp, Associate Vice President – Business Development at Liaison, and Chris Lucier, Director of Partner Relations at Othot, demonstrate the power of data and analytics to help inform and optimize your approach to financial aid decisions.

Client success stories will help you understand the most advanced technology available to shape your best class and maximize net tuition revenue. Also learn how to customize the award process to drive home the message that your institution is worth every penny and then some. More importantly, you'll come away with the ability to help your students succeed.

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What You’ll Learn

  • The importance of a mission-driven financial aid strategy
  • How advanced analytics can equip your team to make better financial aid decisions
  • How to customize the award process

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About the Speakers

Andy Hannah

Cofounder & President, Othot
Andy Hannah is an evangelist for the Othot platform, and how the use of AI and prescriptive analytics optimizes the relationship between institutions and their prospective, current, and former students. Andy is also an Adjunct Professor of Entrepreneurship and Analytics and an Entrepreneur in Residence at the University of Pittsburgh, College of Business Administration..


Chris Lucier

Director of Partner Relations, Othot
Chris enjoyed a successful career in enrollment management, most recently at the University of Delaware. During his time at Delaware, Chris led the University to new record highs in undergraduate enrollment from the Fall of 2017 to 2018, while increasing in diversity at the same time. In addition to enrollment achievement, he launched several new enrichment programs and initiatives that will be felt by the University and its students for years to come.

Before Chris’ time at the University of Delaware, he led undergraduate admissions and enrollment strategy at the University of Vermont for seven years. Previously, he was the director of recruitment and operations in the Office of Undergraduate Admissions at the University of Michigan in Ann Arbor, where he earlier served as senior associate director of recruitment and marketing.

At Othot, Chris helps our partner institutions identify actionable insights from the Othot Platform and incorporate them into everyday practice. A partner during his tenure at Delaware, Chris has firsthand knowledge of how to use the Othot Platform and now he works with partner institutions to reach their goals.


Dr. Dale Seipp

Associate Vice President, Enrollment Management Solutions , Liaison
As a former Liaison client, Dale spent 30 years as a campus based enrollment management professional. During his seven years as Vice President for Enrollment and Marketing at Warner Pacific University, he helped the institution pivot to become the first Hispanic Serving Institution (HSI) in Oregon and recognized by U.S. News and World Report among colleges in West in four categories: Best Regional College, Ethnically Diverse College, Best Value College and Social Mobility College. Dale also served as Vice President for Enrollment at George Fox University for 14 years and began his enrollment career with Linfield University. Dale earned his B.A. in History and a M.Ed. from Linfield University and his D.B.A from George Fox University.