Surprise, It's Not Always Financial Aid!
Once you’ve admitted students, do you know what will move them to deposits?
Surprise! It’s not always financial aid.
Before you give more aid to a prospective student, you’ll want to hear how our Partner Institutions identified what truly motivates a student to move from an admit to a deposit.
But, for some students, it is about financial aid.
We’ll also talk about how our Partner Institutions target specific students with aid to increase their likelihood to enroll.
These examples will reveal how data and analytics can help you make smarter decisions, better allocate your limited resources, and meet your financial aid targets, like NTR or discount rate.
What You’ll Learn
- Why financial aid may not yield students
- How to identify what actions are effective to enroll students at your institution
- How, when necessary, to precisely target students with financial aid
Chris Lucier
Director of Partner Relations, Othot
Chris enjoyed a successful career in enrollment management, most recently at the University of Delaware. During his time at Delaware, Chris led the University to new record highs in undergraduate enrollment from the Fall of 2017 to 2018, while increasing in diversity at the same time. In addition to enrollment achievement, he launched several new enrichment programs and initiatives that will be felt by the University and its students for years to come.
Before Chris’ time at the University of Delaware, he led undergraduate admissions and enrollment strategy at the University of Vermont for seven years. Previously, he was the director of recruitment and operations in the Office of Undergraduate Admissions at the University of Michigan in Ann Arbor, where he earlier served as senior associate director of recruitment and marketing.
At Othot, Chris helps our partner institutions identify actionable insights from the Othot Platform and incorporate them into everyday practice. A partner during his tenure at Delaware, Chris has firsthand knowledge of how to use the Othot Platform and now he works with partner institutions to reach their goals.
Nate Turner
Strategic Partnership Manager, Othot
Nate works with our Partner Institutions to help them meet their enrollment goals. Prior to joining Othot, Nate spent 10+ years working in Enrollment Management, most recently as the Director of Admissions at a mid-size regional university. Nate has been an active member of NACAC and PACAC, and he was selected to attend College Board's Enrollment Leadership Academy in 2016. Nate holds three graduate degrees including a MS in Higher Education and an MBA.
Moderator
Andy Hannah
Chairman & Chief Partnership Officer
In 2014, Andy and team founded Othot, the leader in artificial intelligence and prescriptive analytics solutions for higher education institution. Andy is an evangelist for the Othot Platform, and how the use of AI and prescriptive analytics optimizes the relationship between institutions and their prospective, current, and former students. Andy is also an Adjunct Professor of Entrepreneurship and Analytics and an Entrepreneur in Residence at the University of Pittsburgh, College of Business Administration.