Like many organizations and industries, your institution and the entire higher education community are facing significant challenges from the COVID-19 global pandemic. Whether you are trying to enroll your class or you are working to ensure your current student body retains and continues on their successful path, your primary focus is and should be the physical health and well-being of your current and prospective students. But the sad reality is another health component is at risk and jeopardizes your students: the financial health of your students and their families. That directly affects the affordability of starting or continuing their education.
Over the past few weeks, I’ve had the opportunity to listen to many of our partners and the challenges they are facing, and I’ve tried, however possible, to provide support and guidance during this time. The best ideas come out of sharing best practices across our community, and they also come from the direction of data. I wanted to share some of the tactics our partners are taking and how data insights are blended with these approaches to mitigate and improve affordability during these times.
This is a constantly evolving situation and our strategies and communications need to remain nimble. I wanted to get some of these initial thoughts out to you, but I’m sure there will be more best practices to be shared amongst our community. Our continued focus on the physical health of our community is paramount, and when possible, let’s see how we can best support financial health as well.